Free Google Business Profile Audit • Powered by Poppy

Audit Your Google Business Profile in 60 Seconds

See your personalized profile score, which competitors are getting all the calls, and the revenue they're taking with them. Poppy generates a plain-English report telling you exactly what to fix to close the gap.

MBCAMISK
4.9 / 5• Trusted by local service businesses

No credit card required • Instant analysis • Read-only & 100% safe

AI Search Visibility

Customers Are Asking AI Who to Hire. Does Your Business Show Up?

More people now ask ChatGPT, Gemini, Claude, and Perplexity for local recommendations. Find out if your business is being mentioned.

See Where You Stand

Find out if AI tools mention your business today.

Know What's Holding You Back

Get a plain-English list of what to fix first.

See Your Competitors

Learn who shows up when you don't.

ChatGPTGeminiClaudePerplexityGoogle AI
Free
Takes about 60 seconds
No credit card needed
No tech knowledge needed
Get My Free Google Audit

Want help fixing what we find? Book My Free Review.

Poppy Local Presence Scanner Active

Scan Your Business in Real-Time

Trouble seeing the tool? Open in new window
Follow the 3 steps above: 1) Find your business 2) Pick up to 3 core keywords 3) Choose your radius. Poppy builds your report in 60s.
Why The Shop Down The Street Gets The Call

When Google decides who to show in search results, it uses signals you won't find on a dashboard.

In addition to the usual variables, Google's algorithm pays attention to how often you post, how fast you reply to reviews, profile completeness, proximity weighting, and how many high-resolution photos you've uploaded. Everything gets evaluated, and whoever has the top score also gets the top spot.

Most business owners have never seen their score. Poppy calculates yours in 60 seconds, and tells you exactly what to fix to rank higher and generate more leads.

100+
Total Ranking Factors Checked
6
AI Platforms Checked for Visibility
~60s
Time It Takes To Get Your Report
Audit Results • Sample Report
Poppy AI
42%
Critical Issues Suppressing Leads
Ty's Roofing Company • 4.5 ★ (14 reviews)
3 top competitors are capturing ~82% of nearby phone calls
Business DescriptionMissing key keywords customers search for
Fail
Review RepliesGreat work passing this one
Pass
Post Frequency0 new posts/week, aim for at least 1 every 7 days
Fail
AI Search VisibilityNot Found

ChatGPT, Gemini, and Perplexity currently recommend 2 of your local competitors when nearby users ask for recommendations.

What Your Free Audit Shows You

Six things you'll learn that will help you climb the rankings and grow your business.

Poppy scans your profile to generate a personalized audit report that tells you everything you need to know.

01 • Optimization Score

Your GBP Optimization Score

A pass or fail on each of the 10 profile factors Google values most: description keywords, review frequency, reply rate, photos, posts, services, service area, and more.

02 • Revenue Opportunity

How Much Opportunity Exists in Your Market

An estimate built from how many people search for your service locally and what a customer is typically worth in your category and city. A real dollar figure for what you could gain.

03 • Geogrid Heatmap

Where You Rank in Every Neighborhood

One heatmap per keyword. Green means you're in the top 3 there, red means customers there never see you. Plenty of businesses rank at their own address and nowhere else.

04 • Competitor Analysis

The Competitors That Are Getting All The Calls

Name, address, star rating, and review count for every business currently holding the top 3 Google Maps spots for your keywords. Know who you're up against and how to pass them.

05 • AI Search Visibility

Where You're Showing Up in AI Search

We ask ChatGPT, Gemini, Claude, Perplexity, Grok, and Llama for the best business in your category and city, then show you a Found or Not Found for each of the six platforms.

06 • Action Plan

A Prioritized "Fixed List" Written in Plain English

Poppy, our AI, writes up what's costing you rankings and exactly what to do about it: a rewritten description, services to add, how often to post. Start fixing things this afternoon.

See An Example

Here are three sample audit reports. Open them and have a look.

These are real audits of real Google Business Profiles. Yours will look very similar, and it costs nothing.

Dream Team Cleaning89% Score
Google Rank:#2 in Round Rock
AI Visibility:0 of 6 Found
Opportunity:$1,120,000 / yr
Sample Audit 01

Decent profile score. Invisible in AI search.

A cleaning company in Round Rock with most of the basics handled and a $1,120,000 a month market, yet no presence at all on ChatGPT, Gemini, Grok, Meta AI, or Perplexity.

Richter's Tree Service51% Score
Google Rank:#20 in Kansas City
5-Star Reviews:57 Reviews (5.0★)
Opportunity:$45,000 / mo
Sample Audit 02

57 five-star reviews. Still ranked #20.

A Kansas City tree service with a perfect rating that still sits twentieth on the map for its own keyword, in a $45,000 a month market. The 60-second report showed why: missing primary categories.

Celestial Painting28% Score
Heatmap Status:Red Across All Zones
Revenue at Risk:$900,000 / mo
AI Readability:Failed 4 of 4
Sample Audit 03

Failing profile score with $900k/mo on the line.

A Vancouver painter whose heatmaps are red pin and red everywhere else, sitting in a $900,000 a month market with a website that fails all 4 AI-readability checks.

How It Works

Three steps. About a minute.

1

Find your business

Type your business name into the audit form and pick it from Google's list. Then describe what you do in a word or two, like "plumber" or "dental clinic."

Takes 10 seconds
2

Pick up to 3 keywords

The searches you want to show up for, like "emergency plumber" or "dentist near me." We suggest the ones that matter most for your business type and city, so you can just click.

Takes 10 seconds
3

Set your area and get your report

Drop the pin on your location, pick a radius, and hit Start Audit. Score, fix list, revenue estimate, competitors, heatmaps, and AI visibility, on screen and in your inbox.

About a minute
Nothing on your profile changes

The audit reads your public profile data and scores it. Nothing is edited, posted, or replied to. If you'd like the fixes done for you, Poppy and Local Growth Guide are always available to help.

From Real Local Business Owners

Rated 4.9 out of 5 stars across Google, Trustpilot, G2, and Capterra.

Real public reviews from local contractors, healthcare clinics, and service businesses.

"Great company! Started using them last week and have already seen an improvement in impressions to my listing, my site, and phone calls. Best part is it's given me 3-4 hours of time back every week."

MB
Matt Brown
Google review

"Really easy to use and genuinely useful. I was able to run a couple free reports quickly, and it helped me make smarter SEO decisions for my business. Great tool, especially for getting quick local search insight."

CA
Cody Arnett
Google review

"Poppy has been one of my favorite tools for checking map rankings. The accuracy is really good, and the heat map feature is excellent. Even on free mode you can still see how your business is ranking in different areas."

MI
Maxwell Inikoro
Trustpilot

"My favorite feature is the heat map because it gives me a clear visual of how my business is ranking across different areas and helps me see where we are improving and where we still need to focus."

AS
All Sewer and Plumbing Services
Google review

"Before working with them, it was challenging to stand out online. After partnering with Local Growth Guide, we started seeing real improvements in our Google Business profile, local rankings, and overall visibility. We've noticed an increase in calls and customer inquiries."

ZP
Zorro Pargean, Coby Glass
Trustpilot

"The heat map tool is incredible. It accurately points out where the business is succeeding in the Google Rankings and where it is lagging. Important info in this AI world!"

SK
Steve Kinsley
Google review
Questions Owners Ask Before They Click

Frequently asked questions

Stop Guessing Why Competitors Get The Calls

Stop guessing why competitors get the calls and you don't. Find out now.

Type your business name, give it about a minute, and you'll have your score, your competitors, your revenue estimate, and a fix list. Free.

Comprehensive AuditAI Visibility CheckPersonalized Action Plan